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今年没有一个潮人,能逃过“死亡芭比粉”

财经快报 | 2022/08/26 18:31:33

正在拍摄的芭比真人电 影要明年才能上映,但互联网上已全是关于它的传说(表情包)。

网友快评:芭比和肯赶公交

Margot Robbie 过“所有女孩梦寐以求”的生日。

写着“Margot Barbie”的芭比蛋糕

大红大绿还闪荧光的高饱和度配色。

Margot Robbie 、Ryan Gosling

当然,让中外网友都印象深刻的,是肯之一(据说电影有多个芭比和肯),Ryan Gosling 的歪嘴一笑。

但不管人能不能梦回千禧年、这部粉色调电影是不是如网传般“猛男必看”, 芭比和芭比粉都会承包这个夏天 :

明星看秀宛若好朋友坐第一排看芭比电影。

Valentino把秀场刷成芭比总部。

为什么芭比一定是粉色?曾被视为“死亡颜色”和“幼稚颜色”的芭比粉为什么变得时髦了? 一种颜色的流行,背后到底是谁在造势 ?

粉色,如何成为芭比专属?
联系在一起,芭比的形象则在另一点上被人诟病。","31:3"],[20,"n","24:"U6Wm"|direction:"ltr""],[20,"n","24:"QxeG"|direction:"ltr""],[20,{"gallery":"https://uploader.shimo.im/f/vVbVwX9GC1qugOdb.jpg!thumbnail"},"29:0|30:0|3:"600"|4:"auto"|crop:""|frame:"none"|ori-height:"401"|ori-width:"600""],[20,"n","24:"Ozgf"|direction:"ltr""],[20,"《律政俏佳人》"],[20,"n","24:"vE4k"|direction:"ltr""]]" data-copy-origin="https://shimo.im">

首先, 芭比粉的粉丝,可能比芭比还要多 。

曾经是律师的 Bruna Barbie 现已暂停法律事业,投身“粉色专职”——把泳池染成粉色、坐在火烈鸟游泳圈上玩泡泡机、系上粉色围裙在全粉桌子上做粉色寿司……

尽管在Tik Tok上拥有超1870万粉丝、无数品牌抢着想送给她粉色的衣饰和家具,Bruna 还是在粉红城堡粉红生活的改造上花了超163000英镑(约合130万人民币)。不过,开着和芭比一模一样小汽车(据 Bruna 说,完全是等比例放大版本)的她并不认为自己在模仿芭比。

“ 我不想成为芭比 ,我只是从她身上获得了一些灵感……我也喜欢 Elle Woods 和 Paris Hilton 啊,因为她们也穿很多粉红色的衣服嘛。”

总之她指出, 我不是芭比,但我比芭比还粉 。

Bruna Barbie

她和男友一致认为,亮眼的粉色“既少女又有趣”,生活在被粉色包围的世界里“甜蜜又梦幻”。

而这些关于芭比粉的全球通用印象神话,是由 玩具、家居、服装销售商谱写 的。

上世纪中叶以前,少有人重视童装和玩具的颜色。父母通常会给孩子们统一采购白色的衣服,这既方便漂洗,又可以让一家人混着穿节省开支。

当时, “蓝色和粉色属于哪个性别的孩童”这个问题既不被重视,也没有标准答案。有记录表明, 男孩穿粉、女孩穿蓝也曾是潮流 。

1927年时代杂志发布一份美国所有主要零售商的性别图表,其中多个品牌推荐男孩穿粉色、女孩穿蓝色。原因可能是,他们认为蓝色属于圣洁的圣母,而粉色是红色(阳刚力量)的“幼年版”。

当时的玩具商、儿童服装商从这种“含糊”中嗅到商机——要是男孩女孩的颜色特征都固定下来、兄弟姐妹间无法共用玩具和衣服,我们岂不是可以在 一个家庭里赚上两份钱 !

于是他们宣布:男孩就是喜欢蓝色、女孩就是喜欢粉色,而为不同性别的孩子提供专属物品是一个摩登家庭的“尊严脸面”。

这种分类策略在当时可能受到时代情绪和 女性偶像形象的推波助澜 。

Paris Hilton 曾表示,如果自己当选总统,那一定要 把白宫变成粉的 。其实这个壮举 Mamie Eisenhower 早实践过。

身为美国第34任总统 Dwight Eisenhower 的夫人,挚爱粉色的 Mamie Eisenhower 不仅在1953年的就职舞会上穿粉色礼服,还把白宫装饰成了粉色。因为她,50年代新闻界会把白宫称为“粉色宫殿”。

不过,据说她对粉色的喜爱和性别印象无关——她只觉得这种颜色更衬她的肤色瞳色。

联系在一起,芭比的形象则在另一点上被人诟病。","31:3"],[20,"n","24:"U6Wm"|direction:"ltr""],[20,"n","24:"QxeG"|direction:"ltr""],[20,{"gallery":"https://uploader.shimo.im/f/vVbVwX9GC1qugOdb.jpg!thumbnail"},"29:0|30:0|3:"600"|4:"auto"|crop:""|frame:"none"|ori-height:"401"|ori-width:"600""],[20,"n","24:"Ozgf"|direction:"ltr""],[20,"《律政俏佳人》"],[20,"n","24:"vE4k"|direction:"ltr""]]" data-copy-origin="https://shimo.im"> Mamie Eisenhower

收到她的“安利”,无数美国女人为自己和女儿扫荡了货架上的粉色物品、美国仿佛在一夜之间有了500万间粉红色浴室……大家享受温馨时光,也收下商家颜色营销这样的糖衣炮弹。

 “Mamie Pink”从家装界冉冉升起, “Barbie Pink”的传说也在玩具界慢慢酝酿。

1959年3月9日,第一款芭比娃娃在美国国际玩具展首次亮相,这位红唇挑眉芭比穿着黑白条纹的泳衣, 其本身造型穿搭和粉色暂无关联 。

但为在 “女粉男蓝”已成定局 的玩具市场上销售娃娃,芭比身后的美泰公司选择把商标和部分包装设计成亮粉色。高饱和度颜色搭配随性的字体,调和出有趣、奇幻的童心氛围,成功吸引若干小女孩从货架上抱起商品疯狂撒娇。

美泰公司曾对芭比的商标进行多次调整,但都没有放弃亮堂的粉色和花里胡哨的字体( 最后还是改回了原始版 )。

联系在一起,芭比的形象则在另一点上被人诟病。","31:3"],[20,"n","24:"U6Wm"|direction:"ltr""],[20,"n","24:"QxeG"|direction:"ltr""],[20,{"gallery":"https://uploader.shimo.im/f/vVbVwX9GC1qugOdb.jpg!thumbnail"},"29:0|30:0|3:"600"|4:"auto"|crop:""|frame:"none"|ori-height:"401"|ori-width:"600""],[20,"n","24:"Ozgf"|direction:"ltr""],[20,"《律政俏佳人》"],[20,"n","24:"vE4k"|direction:"ltr""]]" data-copy-origin="https://shimo.im"> 联系在一起,芭比的形象则在另一点上被人诟病。","31:3"],[20,"n","24:"U6Wm"|direction:"ltr""],[20,"n","24:"QxeG"|direction:"ltr""],[20,{"gallery":"https://uploader.shimo.im/f/vVbVwX9GC1qugOdb.jpg!thumbnail"},"29:0|30:0|3:"600"|4:"auto"|crop:""|frame:"none"|ori-height:"401"|ori-width:"600""],[20,"n","24:"Ozgf"|direction:"ltr""],[20,"《律政俏佳人》"],[20,"n","24:"vE4k"|direction:"ltr""]]" data-copy-origin="https://shimo.im"> 芭比标志演变

资深玩具设计师 Stefanie Eskander 认为直到70年代,这种粉色才走下包装盒,成为芭比娃娃装扮的主色调。但她也指出, 芭比绝对是粉红色泛滥的“罪魁祸首” 。

1970年代,大家发觉不同颜色的沙发、餐具、衣服让商家更好赚钱,也让与性别相关的刻板印象越来越深。

男人和女人有这么不一样吗?所有东西都得用不同的?换道漆,就要多赚我这么多钱?

时髦女郎开始对粉色、连衣裙、高跟鞋敬而远之,希望远离软弱、轻浮的污名印象。但小女孩依然绕不开粉色系玩具,她们通常会在长大些、青春期后再选择其他颜色。

总之,粉色较早从不同年龄层女性的家具、服装上褪色,却 在玩具界暂时保留 ,成为以芭比为代表的小女孩玩具专属色。这种颜色给人的印象也变得 更年轻、也更幼稚 。

美泰公司凭借粉红月促销活动、推出粉红系列芭比、为粉色产品申请专利等等方式,将颜色变成品牌,把芭比和芭比粉锁死并推向世界。按纽约客2018年所说:“这是半个世纪以来世界上最畅销的女孩玩具,据说美泰已售出近十亿个芭比娃娃......就算不计算那些被埋在垃圾场里的芭比娃娃, 美国的芭比娃娃都可能比人口多 。”

但,美泰和亮粉色“荣辱与共”的日子也不那么顺利。芭比粉和“无脑幼稚傻白甜”的负面印象联系在一起,芭比的形象则在另一点上被人诟病。

联系在一起,芭比的形象则在另一点上被人诟病。","31:3"],[20,"n","24:"U6Wm"|direction:"ltr""],[20,"n","24:"QxeG"|direction:"ltr""],[20,{"gallery":"https://uploader.shimo.im/f/vVbVwX9GC1qugOdb.jpg!thumbnail"},"29:0|30:0|3:"600"|4:"auto"|crop:""|frame:"none"|ori-height:"401"|ori-width:"600""],[20,"n","24:"Ozgf"|direction:"ltr""],[20,"《律政俏佳人》"],[20,"n","24:"vE4k"|direction:"ltr""]]" data-copy-origin="https://shimo.im"> 联系在一起,芭比的形象则在另一点上被人诟病。","31:3"],[20,"n","24:"U6Wm"|direction:"ltr""],[20,"n","24:"QxeG"|direction:"ltr""],[20,{"gallery":"https://uploader.shimo.im/f/vVbVwX9GC1qugOdb.jpg!thumbnail"},"29:0|30:0|3:"600"|4:"auto"|crop:""|frame:"none"|ori-height:"401"|ori-width:"600""],[20,"n","24:"Ozgf"|direction:"ltr""],[20,"《律政俏佳人》"],[20,"n","24:"vE4k"|direction:"ltr""]]" data-copy-origin="https://shimo.im"> 联系在一起,芭比的形象则在另一点上被人诟病。","31:3"],[20,"n","24:"U6Wm"|direction:"ltr""],[20,"n","24:"QxeG"|direction:"ltr""],[20,{"gallery":"https://uploader.shimo.im/f/vVbVwX9GC1qugOdb.jpg!thumbnail"},"29:0|30:0|3:"600"|4:"auto"|crop:""|frame:"none"|ori-height:"401"|ori-width:"600""],[20,"n","24:"Ozgf"|direction:"ltr""],[20,"《律政俏佳人》"],[20,"n","24:"vE4k"|direction:"ltr""]]" data-copy-origin="https://shimo.im"> 《律政俏佳人》

重写芭比、芭比粉故事
小姐》(编剧)等颇具女性主义色彩作品的 Greta Gerwig ","31:3"],[20,"。"],[20,"n","24:"cEWi"|direction:"ltr""],[20," ","31:3"],[20,"n","24:"qQdJ""],[20,"主演之一 Margot Robbie 就曾在采访中卖关子:“人们听到芭比要出电影,通常会说‘我知道那要讲什么’,但当他们听说导演是 Greta Gerwig","31:3"],[20," "],[20,"时,就会承认‘好吧,可能我不知道’……”","31:3"],[20,"n","24:"ivUz"|direction:"ltr""],[20,"n","24:"t8Ly"|direction:"ltr""],[20,{"gallery":"https://uploader.shimo.im/f/fBJrfeoVkvGN836x.png!thumbnail"},"29:0|30:0|3:"865"|4:"auto"|crop:""|frame:"none"|ori-height:"454"|ori-width:"865""],[20,"n","24:"I28f"|direction:"ltr""],[20," ","31:3"],[20,"n","24:"CUSP""],[20,"剧场照全是古早粉色、参演人总是神秘兮兮表示要给观众大惊喜……人们期待关于芭比的新传说,也在自己改写芭比和芭比粉的故事。Tik Tok 上话题#Barbiecore 的浏览超860万。将芭比粉运用到服饰、妆容、美甲上的人越来越多,但他们会结合自己的个性变成“朋克芭比”、“原宿芭比”…… ","31:3"],[20,"n","24:"Lww0"|direction:"ltr""],[20," ","31:3"],[20,"n","24:"2LoH""],[20,"参与“芭比游戏”的大牌除了Valentino,还有Armani。相似的粉色创作呈现出不同的风格气质,无怪有人说“粉色将成为新的黑色”。","31:3"],[20,"n","24:"dGbw"|direction:"ltr""],[20," ","31:3"],[20,"n","24:"oC7a""],[20,{"gallery":"https://uploader.shimo.im/f/By5JDDDuigA5mZYS.png!thumbnail"},"29:0|30:0|3:"439"|4:"auto"|crop:""|frame:"none"|ori-height:"878"|ori-width:"439""],[20,"n","24:"hSyF"|32:2"],[20,"Giorgio Armani Privé","31:3"],[20,"n","24:"DAXD"|direction:"ltr""],[20," ","31:3"],[20,"n","24:"aulv""],[20,"社交平台也在改写芭比和芭比粉的“人设”。芭比拽姐语录表情包告诉你: “穿衣越粉,骂人越狠”。","31:3"],[20,"n","24:"OVaZ"|direction:"ltr""],[20," ","31:3"],[20,"n","24:"iBt1""],[20,{"gallery":"https://uploader.shimo.im/f/5X0ssPZbz88TuBQu.png!thumbnail"},"29:0|30:0|3:"2026"|4:"auto"|crop:""|frame:"none"|ori-height:"646"|ori-width:"2026""],[20,"n","24:"jPPS""],[20,"n","24:"mYtE""],[20,"Nylon认为,芭比和芭比粉的流行,应该放置于2000年代“超女性化潮流”(包括闪光唇彩、粉色、超长指甲、迷你裙等)的复兴中看待。如果粉红色不与节食、过度消费等令人不愉快的东西捆绑销售,那喜欢粉色也可以很酷,任何人都可以喜欢它。","31:3"],[20,"n","24:"7dE2"|direction:"ltr""],[20," ","31:3"],[20,"n","24:"jihk""],[20,"“男人在成年后可以也继续喜欢星球大战、漫画书、电子游戏嘛”","31:3"],[20,"n","24:"58B7"|direction:"ltr""],[20," ","31:3"],[20,"n","24:"dNnm""],[20,"现在涂着一嘴、穿满一身芭比粉大概率会被认为是“有个性”。","31:3"],[20,"n","24:"2yBr"|direction:"ltr""],[20," ","31:3"],[20,"n","24:"6M3U""],[20,"不过,在同样流行粉色的室内设计世界,这种颜色个不个性就不重要了,它的“梦幻”、“温馨”老印象反而被保留下来。家具设计师 Sophie Collé 和 Hannah Dahl采用粉色和其他糖果配色建造心中的“芭比梦幻屋”,他们认为,这样的芭比式装潢让人“安全和快乐”。","31:3"],[20,"n","24:"3IQM"|direction:"ltr""],[20,"n","24:"CpKa"|direction:"ltr""],[20,"今年3月,芭比这个文化偶像已经63岁。在半个多世纪里,芭比和芭比粉的象征意味也在发生变化。"],[20,"n","24:"pg28"|direction:"ltr""],[20,"n","24:"BT6n"|direction:"ltr""],[20,"芭比粉的流行就像绕了一圈又回去的芭比商标,仿佛轮回,好在这种颜色和节食、柔美、幼稚、消费等等的关联已经不像千禧年以前那般死板,社交平台也给了消费者一些通道,去重新定义建构粉色于个人风格的意义。"],[20,"n","24:"bY7O"|direction:"ltr""],[20,"n","24:"rHk1"|direction:"ltr""],[20,"毕竟现在粉色已经成为“猛男专属色”,涂芭比粉口红的不一定是直面死亡色号的勇士,还有可能是站在时尚桥头的美妆博主。"]]" data-copy-origin="https://shimo.im">

联系在一起,芭比的形象则在另一点上被人诟病。","31:3"],[20,"n","24:"U6Wm"|direction:"ltr""],[20,"n","24:"QxeG"|direction:"ltr""],[20,{"gallery":"https://uploader.shimo.im/f/vVbVwX9GC1qugOdb.jpg!thumbnail"},"29:0|30:0|3:"600"|4:"auto"|crop:""|frame:"none"|ori-height:"401"|ori-width:"600""],[20,"n","24:"Ozgf"|direction:"ltr""],[20,"《律政俏佳人》"],[20,"n","24:"vE4k"|direction:"ltr""]]" data-copy-origin="https://shimo.im"> 一场战斗曾发生在芭比娃娃和布拉茨娃娃之间。

联系在一起,芭比的形象则在另一点上被人诟病。","31:3"],[20,"n","24:"U6Wm"|direction:"ltr""],[20,"n","24:"QxeG"|direction:"ltr""],[20,{"gallery":"https://uploader.shimo.im/f/vVbVwX9GC1qugOdb.jpg!thumbnail"},"29:0|30:0|3:"600"|4:"auto"|crop:""|frame:"none"|ori-height:"401"|ori-width:"600""],[20,"n","24:"Ozgf"|direction:"ltr""],[20,"《律政俏佳人》"],[20,"n","24:"vE4k"|direction:"ltr""]]" data-copy-origin="https://shimo.im">

联系在一起,芭比的形象则在另一点上被人诟病。","31:3"],[20,"n","24:"U6Wm"|direction:"ltr""],[20,"n","24:"QxeG"|direction:"ltr""],[20,{"gallery":"https://uploader.shimo.im/f/vVbVwX9GC1qugOdb.jpg!thumbnail"},"29:0|30:0|3:"600"|4:"auto"|crop:""|frame:"none"|ori-height:"401"|ori-width:"600""],[20,"n","24:"Ozgf"|direction:"ltr""],[20,"《律政俏佳人》"],[20,"n","24:"vE4k"|direction:"ltr""]]" data-copy-origin="https://shimo.im"> 在两种同样漂亮的娃娃背后,美泰和MGA两家公司就知识产权问题闹得不可开交。2010年,主持美泰诉MGA案的 Alex Kozinski(时任美国第九巡回上诉法院首席法官)在意见中指出这个案子的混乱之处:

联系在一起,芭比的形象则在另一点上被人诟病。","31:3"],[20,"n","24:"U6Wm"|direction:"ltr""],[20,"n","24:"QxeG"|direction:"ltr""],[20,{"gallery":"https://uploader.shimo.im/f/vVbVwX9GC1qugOdb.jpg!thumbnail"},"29:0|30:0|3:"600"|4:"auto"|crop:""|frame:"none"|ori-height:"401"|ori-width:"600""],[20,"n","24:"Ozgf"|direction:"ltr""],[20,"《律政俏佳人》"],[20,"n","24:"vE4k"|direction:"ltr""]]" data-copy-origin="https://shimo.im">

联系在一起,芭比的形象则在另一点上被人诟病。","31:3"],[20,"n","24:"U6Wm"|direction:"ltr""],[20,"n","24:"QxeG"|direction:"ltr""],[20,{"gallery":"https://uploader.shimo.im/f/vVbVwX9GC1qugOdb.jpg!thumbnail"},"29:0|30:0|3:"600"|4:"auto"|crop:""|frame:"none"|ori-height:"401"|ori-width:"600""],[20,"n","24:"Ozgf"|direction:"ltr""],[20,"《律政俏佳人》"],[20,"n","24:"vE4k"|direction:"ltr""]]" data-copy-origin="https://shimo.im"> “使时尚娃娃受欢迎的大部分因素都是不被保护的知识产权,因为 只有这么多方法可以使女性的身体有吸引力 ……放大眼睛和嘴唇、缩小鼻子和腰肢,然后四肢比自然界正常情况长一点……”

联系在一起,芭比的形象则在另一点上被人诟病。","31:3"],[20,"n","24:"U6Wm"|direction:"ltr""],[20,"n","24:"QxeG"|direction:"ltr""],[20,{"gallery":"https://uploader.shimo.im/f/vVbVwX9GC1qugOdb.jpg!thumbnail"},"29:0|30:0|3:"600"|4:"auto"|crop:""|frame:"none"|ori-height:"401"|ori-width:"600""],[20,"n","24:"Ozgf"|direction:"ltr""],[20,"《律政俏佳人》"],[20,"n","24:"vE4k"|direction:"ltr""]]" data-copy-origin="https://shimo.im">

联系在一起,芭比的形象则在另一点上被人诟病。","31:3"],[20,"n","24:"U6Wm"|direction:"ltr""],[20,"n","24:"QxeG"|direction:"ltr""],[20,{"gallery":"https://uploader.shimo.im/f/vVbVwX9GC1qugOdb.jpg!thumbnail"},"29:0|30:0|3:"600"|4:"auto"|crop:""|frame:"none"|ori-height:"401"|ori-width:"600""],[20,"n","24:"Ozgf"|direction:"ltr""],[20,"《律政俏佳人》"],[20,"n","24:"vE4k"|direction:"ltr""]]" data-copy-origin="https://shimo.im"> 联系在一起,芭比的形象则在另一点上被人诟病。","31:3"],[20,"n","24:"U6Wm"|direction:"ltr""],[20,"n","24:"QxeG"|direction:"ltr""],[20,{"gallery":"https://uploader.shimo.im/f/vVbVwX9GC1qugOdb.jpg!thumbnail"},"29:0|30:0|3:"600"|4:"auto"|crop:""|frame:"none"|ori-height:"401"|ori-width:"600""],[20,"n","24:"Ozgf"|direction:"ltr""],[20,"《律政俏佳人》"],[20,"n","24:"vE4k"|direction:"ltr""]]" data-copy-origin="https://shimo.im"> 联系在一起,芭比的形象则在另一点上被人诟病。","31:3"],[20,"n","24:"U6Wm"|direction:"ltr""],[20,"n","24:"QxeG"|direction:"ltr""],[20,{"gallery":"https://uploader.shimo.im/f/vVbVwX9GC1qugOdb.jpg!thumbnail"},"29:0|30:0|3:"600"|4:"auto"|crop:""|frame:"none"|ori-height:"401"|ori-width:"600""],[20,"n","24:"Ozgf"|direction:"ltr""],[20,"《律政俏佳人》"],[20,"n","24:"vE4k"|direction:"ltr""]]" data-copy-origin="https://shimo.im"> 联系在一起,芭比的形象则在另一点上被人诟病。","31:3"],[20,"n","24:"U6Wm"|direction:"ltr""],[20,"n","24:"QxeG"|direction:"ltr""],[20,{"gallery":"https://uploader.shimo.im/f/vVbVwX9GC1qugOdb.jpg!thumbnail"},"29:0|30:0|3:"600"|4:"auto"|crop:""|frame:"none"|ori-height:"401"|ori-width:"600""],[20,"n","24:"Ozgf"|direction:"ltr""],[20,"《律政俏佳人》"],[20,"n","24:"vE4k"|direction:"ltr""]]" data-copy-origin="https://shimo.im"> Doja Cat 布拉茨娃娃

联系在一起,芭比的形象则在另一点上被人诟病。","31:3"],[20,"n","24:"U6Wm"|direction:"ltr""],[20,"n","24:"QxeG"|direction:"ltr""],[20,{"gallery":"https://uploader.shimo.im/f/vVbVwX9GC1qugOdb.jpg!thumbnail"},"29:0|30:0|3:"600"|4:"auto"|crop:""|frame:"none"|ori-height:"401"|ori-width:"600""],[20,"n","24:"Ozgf"|direction:"ltr""],[20,"《律政俏佳人》"],[20,"n","24:"vE4k"|direction:"ltr""]]" data-copy-origin="https://shimo.im">

联系在一起,芭比的形象则在另一点上被人诟病。","31:3"],[20,"n","24:"U6Wm"|direction:"ltr""],[20,"n","24:"QxeG"|direction:"ltr""],[20,{"gallery":"https://uploader.shimo.im/f/vVbVwX9GC1qugOdb.jpg!thumbnail"},"29:0|30:0|3:"600"|4:"auto"|crop:""|frame:"none"|ori-height:"401"|ori-width:"600""],[20,"n","24:"Ozgf"|direction:"ltr""],[20,"《律政俏佳人》"],[20,"n","24:"vE4k"|direction:"ltr""]]" data-copy-origin="https://shimo.im"> 他所描述的 “不现实标准身材”是美泰的大心病。从芭比诞生那天起,就有人说,这个金发的塑料娃娃在宣传一种不切实际的身体形象。

联系在一起,芭比的形象则在另一点上被人诟病。","31:3"],[20,"n","24:"U6Wm"|direction:"ltr""],[20,"n","24:"QxeG"|direction:"ltr""],[20,{"gallery":"https://uploader.shimo.im/f/vVbVwX9GC1qugOdb.jpg!thumbnail"},"29:0|30:0|3:"600"|4:"auto"|crop:""|frame:"none"|ori-height:"401"|ori-width:"600""],[20,"n","24:"Ozgf"|direction:"ltr""],[20,"《律政俏佳人》"],[20,"n","24:"vE4k"|direction:"ltr""]]" data-copy-origin="https://shimo.im">

联系在一起,芭比的形象则在另一点上被人诟病。","31:3"],[20,"n","24:"U6Wm"|direction:"ltr""],[20,"n","24:"QxeG"|direction:"ltr""],[20,{"gallery":"https://uploader.shimo.im/f/vVbVwX9GC1qugOdb.jpg!thumbnail"},"29:0|30:0|3:"600"|4:"auto"|crop:""|frame:"none"|ori-height:"401"|ori-width:"600""],[20,"n","24:"Ozgf"|direction:"ltr""],[20,"《律政俏佳人》"],[20,"n","24:"vE4k"|direction:"ltr""]]" data-copy-origin="https://shimo.im"> 当第一代、第二代玩芭比的孩子长大后,类似批评愈演愈烈。达勒姆大学的一项研究表明,曾经玩过芭比娃娃的孩子更有可能在之后(因身材焦虑)患上饮食失调症。

联系在一起,芭比的形象则在另一点上被人诟病。","31:3"],[20,"n","24:"U6Wm"|direction:"ltr""],[20,"n","24:"QxeG"|direction:"ltr""],[20,{"gallery":"https://uploader.shimo.im/f/vVbVwX9GC1qugOdb.jpg!thumbnail"},"29:0|30:0|3:"600"|4:"auto"|crop:""|frame:"none"|ori-height:"401"|ori-width:"600""],[20,"n","24:"Ozgf"|direction:"ltr""],[20,"《律政俏佳人》"],[20,"n","24:"vE4k"|direction:"ltr""]]" data-copy-origin="https://shimo.im">

联系在一起,芭比的形象则在另一点上被人诟病。","31:3"],[20,"n","24:"U6Wm"|direction:"ltr""],[20,"n","24:"QxeG"|direction:"ltr""],[20,{"gallery":"https://uploader.shimo.im/f/vVbVwX9GC1qugOdb.jpg!thumbnail"},"29:0|30:0|3:"600"|4:"auto"|crop:""|frame:"none"|ori-height:"401"|ori-width:"600""],[20,"n","24:"Ozgf"|direction:"ltr""],[20,"《律政俏佳人》"],[20,"n","24:"vE4k"|direction:"ltr""]]" data-copy-origin="https://shimo.im"> 这些孩子总想把头发漂得更金、把身材弄得更瘦弱……芭比想在玩家身边当一个“激励者”,结果因完美到不现实成为 压力来源 。

联系在一起,芭比的形象则在另一点上被人诟病。","31:3"],[20,"n","24:"U6Wm"|direction:"ltr""],[20,"n","24:"QxeG"|direction:"ltr""],[20,{"gallery":"https://uploader.shimo.im/f/vVbVwX9GC1qugOdb.jpg!thumbnail"},"29:0|30:0|3:"600"|4:"auto"|crop:""|frame:"none"|ori-height:"401"|ori-width:"600""],[20,"n","24:"Ozgf"|direction:"ltr""],[20,"《律政俏佳人》"],[20,"n","24:"vE4k"|direction:"ltr""]]" data-copy-origin="https://shimo.im">

联系在一起,芭比的形象则在另一点上被人诟病。","31:3"],[20,"n","24:"U6Wm"|direction:"ltr""],[20,"n","24:"QxeG"|direction:"ltr""],[20,{"gallery":"https://uploader.shimo.im/f/vVbVwX9GC1qugOdb.jpg!thumbnail"},"29:0|30:0|3:"600"|4:"auto"|crop:""|frame:"none"|ori-height:"401"|ori-width:"600""],[20,"n","24:"Ozgf"|direction:"ltr""],[20,"《律政俏佳人》"],[20,"n","24:"vE4k"|direction:"ltr""]]" data-copy-origin="https://shimo.im"> 为了丢掉“刻板印象”影响的“刻板印象”,也为了摆脱2014-2016年这种急剧下跌的销售额,美泰2016年推出体型和肤色更多元的芭比、2018年发布“鼓舞人心的女性”系列娃娃、现在则打算用电影重讲故事,让芭比进军大荧幕成为好莱坞明星。

联系在一起,芭比的形象则在另一点上被人诟病。","31:3"],[20,"n","24:"U6Wm"|direction:"ltr""],[20,"n","24:"QxeG"|direction:"ltr""],[20,{"gallery":"https://uploader.shimo.im/f/vVbVwX9GC1qugOdb.jpg!thumbnail"},"29:0|30:0|3:"600"|4:"auto"|crop:""|frame:"none"|ori-height:"401"|ori-width:"600""],[20,"n","24:"Ozgf"|direction:"ltr""],[20,"《律政俏佳人》"],[20,"n","24:"vE4k"|direction:"ltr""]]" data-copy-origin="https://shimo.im">

小姐》(编剧)等颇具女性主义色彩作品的 Greta Gerwig ","31:3"],[20,"。"],[20,"n","24:"cEWi"|direction:"ltr""],[20," ","31:3"],[20,"n","24:"qQdJ""],[20,"主演之一 Margot Robbie 就曾在采访中卖关子:“人们听到芭比要出电影,通常会说‘我知道那要讲什么’,但当他们听说导演是 Greta Gerwig","31:3"],[20," "],[20,"时,就会承认‘好吧,可能我不知道’……”","31:3"],[20,"n","24:"ivUz"|direction:"ltr""],[20,"n","24:"t8Ly"|direction:"ltr""],[20,{"gallery":"https://uploader.shimo.im/f/fBJrfeoVkvGN836x.png!thumbnail"},"29:0|30:0|3:"865"|4:"auto"|crop:""|frame:"none"|ori-height:"454"|ori-width:"865""],[20,"n","24:"I28f"|direction:"ltr""],[20," ","31:3"],[20,"n","24:"CUSP""],[20,"剧场照全是古早粉色、参演人总是神秘兮兮表示要给观众大惊喜……人们期待关于芭比的新传说,也在自己改写芭比和芭比粉的故事。Tik Tok 上话题#Barbiecore 的浏览超860万。将芭比粉运用到服饰、妆容、美甲上的人越来越多,但他们会结合自己的个性变成“朋克芭比”、“原宿芭比”…… ","31:3"],[20,"n","24:"Lww0"|direction:"ltr""],[20," ","31:3"],[20,"n","24:"2LoH""],[20,"参与“芭比游戏”的大牌除了Valentino,还有Armani。相似的粉色创作呈现出不同的风格气质,无怪有人说“粉色将成为新的黑色”。","31:3"],[20,"n","24:"dGbw"|direction:"ltr""],[20," ","31:3"],[20,"n","24:"oC7a""],[20,{"gallery":"https://uploader.shimo.im/f/By5JDDDuigA5mZYS.png!thumbnail"},"29:0|30:0|3:"439"|4:"auto"|crop:""|frame:"none"|ori-height:"878"|ori-width:"439""],[20,"n","24:"hSyF"|32:2"],[20,"Giorgio Armani Privé","31:3"],[20,"n","24:"DAXD"|direction:"ltr""],[20," ","31:3"],[20,"n","24:"aulv""],[20,"社交平台也在改写芭比和芭比粉的“人设”。芭比拽姐语录表情包告诉你: “穿衣越粉,骂人越狠”。","31:3"],[20,"n","24:"OVaZ"|direction:"ltr""],[20," ","31:3"],[20,"n","24:"iBt1""],[20,{"gallery":"https://uploader.shimo.im/f/5X0ssPZbz88TuBQu.png!thumbnail"},"29:0|30:0|3:"2026"|4:"auto"|crop:""|frame:"none"|ori-height:"646"|ori-width:"2026""],[20,"n","24:"jPPS""],[20,"n","24:"mYtE""],[20,"Nylon认为,芭比和芭比粉的流行,应该放置于2000年代“超女性化潮流”(包括闪光唇彩、粉色、超长指甲、迷你裙等)的复兴中看待。如果粉红色不与节食、过度消费等令人不愉快的东西捆绑销售,那喜欢粉色也可以很酷,任何人都可以喜欢它。","31:3"],[20,"n","24:"7dE2"|direction:"ltr""],[20," ","31:3"],[20,"n","24:"jihk""],[20,"“男人在成年后可以也继续喜欢星球大战、漫画书、电子游戏嘛”","31:3"],[20,"n","24:"58B7"|direction:"ltr""],[20," ","31:3"],[20,"n","24:"dNnm""],[20,"现在涂着一嘴、穿满一身芭比粉大概率会被认为是“有个性”。","31:3"],[20,"n","24:"2yBr"|direction:"ltr""],[20," ","31:3"],[20,"n","24:"6M3U""],[20,"不过,在同样流行粉色的室内设计世界,这种颜色个不个性就不重要了,它的“梦幻”、“温馨”老印象反而被保留下来。家具设计师 Sophie Collé 和 Hannah Dahl采用粉色和其他糖果配色建造心中的“芭比梦幻屋”,他们认为,这样的芭比式装潢让人“安全和快乐”。","31:3"],[20,"n","24:"3IQM"|direction:"ltr""],[20,"n","24:"CpKa"|direction:"ltr""],[20,"今年3月,芭比这个文化偶像已经63岁。在半个多世纪里,芭比和芭比粉的象征意味也在发生变化。"],[20,"n","24:"pg28"|direction:"ltr""],[20,"n","24:"BT6n"|direction:"ltr""],[20,"芭比粉的流行就像绕了一圈又回去的芭比商标,仿佛轮回,好在这种颜色和节食、柔美、幼稚、消费等等的关联已经不像千禧年以前那般死板,社交平台也给了消费者一些通道,去重新定义建构粉色于个人风格的意义。"],[20,"n","24:"bY7O"|direction:"ltr""],[20,"n","24:"rHk1"|direction:"ltr""],[20,"毕竟现在粉色已经成为“猛男专属色”,涂芭比粉口红的不一定是直面死亡色号的勇士,还有可能是站在时尚桥头的美妆博主。"]]" data-copy-origin="https://shimo.im"> 联系在一起,芭比的形象则在另一点上被人诟病。","31:3"],[20,"n","24:"U6Wm"|direction:"ltr""],[20,"n","24:"QxeG"|direction:"ltr""],[20,{"gallery":"https://uploader.shimo.im/f/vVbVwX9GC1qugOdb.jpg!thumbnail"},"29:0|30:0|3:"600"|4:"auto"|crop:""|frame:"none"|ori-height:"401"|ori-width:"600""],[20,"n","24:"Ozgf"|direction:"ltr""],[20,"《律政俏佳人》"],[20,"n","24:"vE4k"|direction:"ltr""]]" data-copy-origin="https://shimo.im"> 联系在一起,芭比的形象则在另一点上被人诟病。","31:3"],[20,"n","24:"U6Wm"|direction:"ltr""],[20,"n","24:"QxeG"|direction:"ltr""],[20,{"gallery":"https://uploader.shimo.im/f/vVbVwX9GC1qugOdb.jpg!thumbnail"},"29:0|30:0|3:"600"|4:"auto"|crop:""|frame:"none"|ori-height:"401"|ori-width:"600""],[20,"n","24:"Ozgf"|direction:"ltr""],[20,"《律政俏佳人》"],[20,"n","24:"vE4k"|direction:"ltr""]]" data-copy-origin="https://shimo.im"> 联系在一起,芭比的形象则在另一点上被人诟病。","31:3"],[20,"n","24:"U6Wm"|direction:"ltr""],[20,"n","24:"QxeG"|direction:"ltr""],[20,{"gallery":"https://uploader.shimo.im/f/vVbVwX9GC1qugOdb.jpg!thumbnail"},"29:0|30:0|3:"600"|4:"auto"|crop:""|frame:"none"|ori-height:"401"|ori-width:"600""],[20,"n","24:"Ozgf"|direction:"ltr""],[20,"《律政俏佳人》"],[20,"n","24:"vE4k"|direction:"ltr""]]" data-copy-origin="https://shimo.im"> 联系在一起,芭比的形象则在另一点上被人诟病。","31:3"],[20,"n","24:"U6Wm"|direction:"ltr""],[20,"n","24:"QxeG"|direction:"ltr""],[20,{"gallery":"https://uploader.shimo.im/f/vVbVwX9GC1qugOdb.jpg!thumbnail"},"29:0|30:0|3:"600"|4:"auto"|crop:""|frame:"none"|ori-height:"401"|ori-width:"600""],[20,"n","24:"Ozgf"|direction:"ltr""],[20,"《律政俏佳人》"],[20,"n","24:"vE4k"|direction:"ltr""]]" data-copy-origin="https://shimo.im"> 2016 芭比

联系在一起,芭比的形象则在另一点上被人诟病。","31:3"],[20,"n","24:"U6Wm"|direction:"ltr""],[20,"n","24:"QxeG"|direction:"ltr""],[20,{"gallery":"https://uploader.shimo.im/f/vVbVwX9GC1qugOdb.jpg!thumbnail"},"29:0|30:0|3:"600"|4:"auto"|crop:""|frame:"none"|ori-height:"401"|ori-width:"600""],[20,"n","24:"Ozgf"|direction:"ltr""],[20,"《律政俏佳人》"],[20,"n","24:"vE4k"|direction:"ltr""]]" data-copy-origin="https://shimo.im">

联系在一起,芭比的形象则在另一点上被人诟病。","31:3"],[20,"n","24:"U6Wm"|direction:"ltr""],[20,"n","24:"QxeG"|direction:"ltr""],[20,{"gallery":"https://uploader.shimo.im/f/vVbVwX9GC1qugOdb.jpg!thumbnail"},"29:0|30:0|3:"600"|4:"auto"|crop:""|frame:"none"|ori-height:"401"|ori-width:"600""],[20,"n","24:"Ozgf"|direction:"ltr""],[20,"《律政俏佳人》"],[20,"n","24:"vE4k"|direction:"ltr""]]" data-copy-origin="https://shimo.im"> 有复古情怀的顾客也愿意给芭比一个“洗白”的机会,在过去的2021财年,芭比娃娃销售额创历史新高,同比增长24%。

联系在一起,芭比的形象则在另一点上被人诟病。","31:3"],[20,"n","24:"U6Wm"|direction:"ltr""],[20,"n","24:"QxeG"|direction:"ltr""],[20,{"gallery":"https://uploader.shimo.im/f/vVbVwX9GC1qugOdb.jpg!thumbnail"},"29:0|30:0|3:"600"|4:"auto"|crop:""|frame:"none"|ori-height:"401"|ori-width:"600""],[20,"n","24:"Ozgf"|direction:"ltr""],[20,"《律政俏佳人》"],[20,"n","24:"vE4k"|direction:"ltr""]]" data-copy-origin="https://shimo.im">

联系在一起,芭比的形象则在另一点上被人诟病。","31:3"],[20,"n","24:"U6Wm"|direction:"ltr""],[20,"n","24:"QxeG"|direction:"ltr""],[20,{"gallery":"https://uploader.shimo.im/f/vVbVwX9GC1qugOdb.jpg!thumbnail"},"29:0|30:0|3:"600"|4:"auto"|crop:""|frame:"none"|ori-height:"401"|ori-width:"600""],[20,"n","24:"Ozgf"|direction:"ltr""],[20,"《律政俏佳人》"],[20,"n","24:"vE4k"|direction:"ltr""]]" data-copy-origin="https://shimo.im"> 纽约时报认为,预计在2023年7月上映的芭比真人电影,可以拓展芭比的IP力量,让美泰“ 用旧玩具赚到新钱 ”。芭比会在这部电影中继续穿着标志性的粉色,但她会通过新故事成为更受年轻人喜欢的偶像。

联系在一起,芭比的形象则在另一点上被人诟病。","31:3"],[20,"n","24:"U6Wm"|direction:"ltr""],[20,"n","24:"QxeG"|direction:"ltr""],[20,{"gallery":"https://uploader.shimo.im/f/vVbVwX9GC1qugOdb.jpg!thumbnail"},"29:0|30:0|3:"600"|4:"auto"|crop:""|frame:"none"|ori-height:"401"|ori-width:"600""],[20,"n","24:"Ozgf"|direction:"ltr""],[20,"《律政俏佳人》"],[20,"n","24:"vE4k"|direction:"ltr""]]" data-copy-origin="https://shimo.im">

联系在一起,芭比的形象则在另一点上被人诟病。","31:3"],[20,"n","24:"U6Wm"|direction:"ltr""],[20,"n","24:"QxeG"|direction:"ltr""],[20,{"gallery":"https://uploader.shimo.im/f/vVbVwX9GC1qugOdb.jpg!thumbnail"},"29:0|30:0|3:"600"|4:"auto"|crop:""|frame:"none"|ori-height:"401"|ori-width:"600""],[20,"n","24:"Ozgf"|direction:"ltr""],[20,"《律政俏佳人》"],[20,"n","24:"vE4k"|direction:"ltr""]]" data-copy-origin="https://shimo.im"> 也有人认为这部电影不只是为了“抢钱”、也不是甜甜的儿童片,因为导演是制作出《 小妇人》(导演)《伯德小姐》(编剧)等颇具女性主义色彩作品的 Greta Gerwig 。

联系在一起,芭比的形象则在另一点上被人诟病。","31:3"],[20,"n","24:"U6Wm"|direction:"ltr""],[20,"n","24:"QxeG"|direction:"ltr""],[20,{"gallery":"https://uploader.shimo.im/f/vVbVwX9GC1qugOdb.jpg!thumbnail"},"29:0|30:0|3:"600"|4:"auto"|crop:""|frame:"none"|ori-height:"401"|ori-width:"600""],[20,"n","24:"Ozgf"|direction:"ltr""],[20,"《律政俏佳人》"],[20,"n","24:"vE4k"|direction:"ltr""]]" data-copy-origin="https://shimo.im">

联系在一起,芭比的形象则在另一点上被人诟病。","31:3"],[20,"n","24:"U6Wm"|direction:"ltr""],[20,"n","24:"QxeG"|direction:"ltr""],[20,{"gallery":"https://uploader.shimo.im/f/vVbVwX9GC1qugOdb.jpg!thumbnail"},"29:0|30:0|3:"600"|4:"auto"|crop:""|frame:"none"|ori-height:"401"|ori-width:"600""],[20,"n","24:"Ozgf"|direction:"ltr""],[20,"《律政俏佳人》"],[20,"n","24:"vE4k"|direction:"ltr""]]" data-copy-origin="https://shimo.im"> 主演之一 Margot Robbie 就曾在采访中卖关子:“人们听到芭比要出电影,通常会说‘我知道那要讲什么’,但当他们听说导演是 Greta Gerwig 时,就会承认‘好吧,可能我不知道’……”

联系在一起,芭比的形象则在另一点上被人诟病。","31:3"],[20,"n","24:"U6Wm"|direction:"ltr""],[20,"n","24:"QxeG"|direction:"ltr""],[20,{"gallery":"https://uploader.shimo.im/f/vVbVwX9GC1qugOdb.jpg!thumbnail"},"29:0|30:0|3:"600"|4:"auto"|crop:""|frame:"none"|ori-height:"401"|ori-width:"600""],[20,"n","24:"Ozgf"|direction:"ltr""],[20,"《律政俏佳人》"],[20,"n","24:"vE4k"|direction:"ltr""]]" data-copy-origin="https://shimo.im">

联系在一起,芭比的形象则在另一点上被人诟病。","31:3"],[20,"n","24:"U6Wm"|direction:"ltr""],[20,"n","24:"QxeG"|direction:"ltr""],[20,{"gallery":"https://uploader.shimo.im/f/vVbVwX9GC1qugOdb.jpg!thumbnail"},"29:0|30:0|3:"600"|4:"auto"|crop:""|frame:"none"|ori-height:"401"|ori-width:"600""],[20,"n","24:"Ozgf"|direction:"ltr""],[20,"《律政俏佳人》"],[20,"n","24:"vE4k"|direction:"ltr""]]" data-copy-origin="https://shimo.im">

联系在一起,芭比的形象则在另一点上被人诟病。","31:3"],[20,"n","24:"U6Wm"|direction:"ltr""],[20,"n","24:"QxeG"|direction:"ltr""],[20,{"gallery":"https://uploader.shimo.im/f/vVbVwX9GC1qugOdb.jpg!thumbnail"},"29:0|30:0|3:"600"|4:"auto"|crop:""|frame:"none"|ori-height:"401"|ori-width:"600""],[20,"n","24:"Ozgf"|direction:"ltr""],[20,"《律政俏佳人》"],[20,"n","24:"vE4k"|direction:"ltr""]]" data-copy-origin="https://shimo.im"> 剧场照全是古早粉色、参演人总是神秘兮兮表示要给观众大惊喜……人们期待关于芭比的新传说,也在 自己改写芭比和芭比粉 的故事。Tik Tok 上话题#Barbiecore 的浏览超860万。将芭比粉运用到服饰、妆容、美甲上的人越来越多,但他们会结合自己的个性变成“朋克芭比”、“原宿芭比”……

联系在一起,芭比的形象则在另一点上被人诟病。","31:3"],[20,"n","24:"U6Wm"|direction:"ltr""],[20,"n","24:"QxeG"|direction:"ltr""],[20,{"gallery":"https://uploader.shimo.im/f/vVbVwX9GC1qugOdb.jpg!thumbnail"},"29:0|30:0|3:"600"|4:"auto"|crop:""|frame:"none"|ori-height:"401"|ori-width:"600""],[20,"n","24:"Ozgf"|direction:"ltr""],[20,"《律政俏佳人》"],[20,"n","24:"vE4k"|direction:"ltr""]]" data-copy-origin="https://shimo.im">

联系在一起,芭比的形象则在另一点上被人诟病。","31:3"],[20,"n","24:"U6Wm"|direction:"ltr""],[20,"n","24:"QxeG"|direction:"ltr""],[20,{"gallery":"https://uploader.shimo.im/f/vVbVwX9GC1qugOdb.jpg!thumbnail"},"29:0|30:0|3:"600"|4:"auto"|crop:""|frame:"none"|ori-height:"401"|ori-width:"600""],[20,"n","24:"Ozgf"|direction:"ltr""],[20,"《律政俏佳人》"],[20,"n","24:"vE4k"|direction:"ltr""]]" data-copy-origin="https://shimo.im"> 参与“芭比游戏”的大牌除了Valentino,还有Armani。相似的粉色创作呈现出不同的风格气质,无怪有人说“粉色将成为新的黑色”。

联系在一起,芭比的形象则在另一点上被人诟病。","31:3"],[20,"n","24:"U6Wm"|direction:"ltr""],[20,"n","24:"QxeG"|direction:"ltr""],[20,{"gallery":"https://uploader.shimo.im/f/vVbVwX9GC1qugOdb.jpg!thumbnail"},"29:0|30:0|3:"600"|4:"auto"|crop:""|frame:"none"|ori-height:"401"|ori-width:"600""],[20,"n","24:"Ozgf"|direction:"ltr""],[20,"《律政俏佳人》"],[20,"n","24:"vE4k"|direction:"ltr""]]" data-copy-origin="https://shimo.im">

ntainer="">

小姐》(编剧)等颇具女性主义色彩作品的 Greta Gerwig ","31:3"],[20,"。"],[20,"n","24:"cEWi"|direction:"ltr""],[20," ","31:3"],[20,"n","24:"qQdJ""],[20,"主演之一 Margot Robbie 就曾在采访中卖关子:“人们听到芭比要出电影,通常会说‘我知道那要讲什么’,但当他们听说导演是 Greta Gerwig","31:3"],[20," "],[20,"时,就会承认‘好吧,可能我不知道’……”","31:3"],[20,"n","24:"ivUz"|direction:"ltr""],[20,"n","24:"t8Ly"|direction:"ltr""],[20,{"gallery":"https://uploader.shimo.im/f/fBJrfeoVkvGN836x.png!thumbnail"},"29:0|30:0|3:"865"|4:"auto"|crop:""|frame:"none"|ori-height:"454"|ori-width:"865""],[20,"n","24:"I28f"|direction:"ltr""],[20," ","31:3"],[20,"n","24:"CUSP""],[20,"剧场照全是古早粉色、参演人总是神秘兮兮表示要给观众大惊喜……人们期待关于芭比的新传说,也在自己改写芭比和芭比粉的故事。Tik Tok 上话题#Barbiecore 的浏览超860万。将芭比粉运用到服饰、妆容、美甲上的人越来越多,但他们会结合自己的个性变成“朋克芭比”、“原宿芭比”…… ","31:3"],[20,"n","24:"Lww0"|direction:"ltr""],[20," ","31:3"],[20,"n","24:"2LoH""],[20,"参与“芭比游戏”的大牌除了Valentino,还有Armani。相似的粉色创作呈现出不同的风格气质,无怪有人说“粉色将成为新的黑色”。","31:3"],[20,"n","24:"dGbw"|direction:"ltr""],[20," ","31:3"],[20,"n","24:"oC7a""],[20,{"gallery":"https://uploader.shimo.im/f/By5JDDDuigA5mZYS.png!thumbnail"},"29:0|30:0|3:"439"|4:"auto"|crop:""|frame:"none"|ori-height:"878"|ori-width:"439""],[20,"n","24:"hSyF"|32:2"],[20,"Giorgio Armani Privé","31:3"],[20,"n","24:"DAXD"|direction:"ltr""],[20," ","31:3"],[20,"n","24:"aulv""],[20,"社交平台也在改写芭比和芭比粉的“人设”。芭比拽姐语录表情包告诉你: “穿衣越粉,骂人越狠”。","31:3"],[20,"n","24:"OVaZ"|direction:"ltr""],[20," ","31:3"],[20,"n","24:"iBt1""],[20,{"gallery":"https://uploader.shimo.im/f/5X0ssPZbz88TuBQu.png!thumbnail"},"29:0|30:0|3:"2026"|4:"auto"|crop:""|frame:"none"|ori-height:"646"|ori-width:"2026""],[20,"n","24:"jPPS""],[20,"n","24:"mYtE""],[20,"Nylon认为,芭比和芭比粉的流行,应该放置于2000年代“超女性化潮流”(包括闪光唇彩、粉色、超长指甲、迷你裙等)的复兴中看待。如果粉红色不与节食、过度消费等令人不愉快的东西捆绑销售,那喜欢粉色也可以很酷,任何人都可以喜欢它。","31:3"],[20,"n","24:"7dE2"|direction:"ltr""],[20," ","31:3"],[20,"n","24:"jihk""],[20,"“男人在成年后可以也继续喜欢星球大战、漫画书、电子游戏嘛”","31:3"],[20,"n","24:"58B7"|direction:"ltr""],[20," ","31:3"],[20,"n","24:"dNnm""],[20,"现在涂着一嘴、穿满一身芭比粉大概率会被认为是“有个性”。","31:3"],[20,"n","24:"2yBr"|direction:"ltr""],[20," ","31:3"],[20,"n","24:"6M3U""],[20,"不过,在同样流行粉色的室内设计世界,这种颜色个不个性就不重要了,它的“梦幻”、“温馨”老印象反而被保留下来。家具设计师 Sophie Collé 和 Hannah Dahl采用粉色和其他糖果配色建造心中的“芭比梦幻屋”,他们认为,这样的芭比式装潢让人“安全和快乐”。","31:3"],[20,"n","24:"3IQM"|direction:"ltr""],[20,"n","24:"CpKa"|direction:"ltr""],[20,"今年3月,芭比这个文化偶像已经63岁。在半个多世纪里,芭比和芭比粉的象征意味也在发生变化。"],[20,"n","24:"pg28"|direction:"ltr""],[20,"n","24:"BT6n"|direction:"ltr""],[20,"芭比粉的流行就像绕了一圈又回去的芭比商标,仿佛轮回,好在这种颜色和节食、柔美、幼稚、消费等等的关联已经不像千禧年以前那般死板,社交平台也给了消费者一些通道,去重新定义建构粉色于个人风格的意义。"],[20,"n","24:"bY7O"|direction:"ltr""],[20,"n","24:"rHk1"|direction:"ltr""],[20,"毕竟现在粉色已经成为“猛男专属色”,涂芭比粉口红的不一定是直面死亡色号的勇士,还有可能是站在时尚桥头的美妆博主。"]]" data-copy-origin="https://shimo.im"> 小姐》(编剧)等颇具女性主义色彩作品的 Greta Gerwig ","31:3"],[20,"。"],[20,"n","24:"cEWi"|direction:"ltr""],[20," ","31:3"],[20,"n","24:"qQdJ""],[20,"主演之一 Margot Robbie 就曾在采访中卖关子:“人们听到芭比要出电影,通常会说‘我知道那要讲什么’,但当他们听说导演是 Greta Gerwig","31:3"],[20," "],[20,"时,就会承认‘好吧,可能我不知道’……”","31:3"],[20,"n","24:"ivUz"|direction:"ltr""],[20,"n","24:"t8Ly"|direction:"ltr""],[20,{"gallery":"https://uploader.shimo.im/f/fBJrfeoVkvGN836x.png!thumbnail"},"29:0|30:0|3:"865"|4:"auto"|crop:""|frame:"none"|ori-height:"454"|ori-width:"865""],[20,"n","24:"I28f"|direction:"ltr""],[20," ","31:3"],[20,"n","24:"CUSP""],[20,"剧场照全是古早粉色、参演人总是神秘兮兮表示要给观众大惊喜……人们期待关于芭比的新传说,也在自己改写芭比和芭比粉的故事。Tik Tok 上话题#Barbiecore 的浏览超860万。将芭比粉运用到服饰、妆容、美甲上的人越来越多,但他们会结合自己的个性变成“朋克芭比”、“原宿芭比”…… ","31:3"],[20,"n","24:"Lww0"|direction:"ltr""],[20," ","31:3"],[20,"n","24:"2LoH""],[20,"参与“芭比游戏”的大牌除了Valentino,还有Armani。相似的粉色创作呈现出不同的风格气质,无怪有人说“粉色将成为新的黑色”。","31:3"],[20,"n","24:"dGbw"|direction:"ltr""],[20," ","31:3"],[20,"n","24:"oC7a""],[20,{"gallery":"https://uploader.shimo.im/f/By5JDDDuigA5mZYS.png!thumbnail"},"29:0|30:0|3:"439"|4:"auto"|crop:""|frame:"none"|ori-height:"878"|ori-width:"439""],[20,"n","24:"hSyF"|32:2"],[20,"Giorgio Armani Privé","31:3"],[20,"n","24:"DAXD"|direction:"ltr""],[20," ","31:3"],[20,"n","24:"aulv""],[20,"社交平台也在改写芭比和芭比粉的“人设”。芭比拽姐语录表情包告诉你: “穿衣越粉,骂人越狠”。","31:3"],[20,"n","24:"OVaZ"|direction:"ltr""],[20," ","31:3"],[20,"n","24:"iBt1""],[20,{"gallery":"https://uploader.shimo.im/f/5X0ssPZbz88TuBQu.png!thumbnail"},"29:0|30:0|3:"2026"|4:"auto"|crop:""|frame:"none"|ori-height:"646"|ori-width:"2026""],[20,"n","24:"jPPS""],[20,"n","24:"mYtE""],[20,"Nylon认为,芭比和芭比粉的流行,应该放置于2000年代“超女性化潮流”(包括闪光唇彩、粉色、超长指甲、迷你裙等)的复兴中看待。如果粉红色不与节食、过度消费等令人不愉快的东西捆绑销售,那喜欢粉色也可以很酷,任何人都可以喜欢它。","31:3"],[20,"n","24:"7dE2"|direction:"ltr""],[20," ","31:3"],[20,"n","24:"jihk""],[20,"“男人在成年后可以也继续喜欢星球大战、漫画书、电子游戏嘛”","31:3"],[20,"n","24:"58B7"|direction:"ltr""],[20," ","31:3"],[20,"n","24:"dNnm""],[20,"现在涂着一嘴、穿满一身芭比粉大概率会被认为是“有个性”。","31:3"],[20,"n","24:"2yBr"|direction:"ltr""],[20," ","31:3"],[20,"n","24:"6M3U""],[20,"不过,在同样流行粉色的室内设计世界,这种颜色个不个性就不重要了,它的“梦幻”、“温馨”老印象反而被保留下来。家具设计师 Sophie Collé 和 Hannah Dahl采用粉色和其他糖果配色建造心中的“芭比梦幻屋”,他们认为,这样的芭比式装潢让人“安全和快乐”。","31:3"],[20,"n","24:"3IQM"|direction:"ltr""],[20,"n","24:"CpKa"|direction:"ltr""],[20,"今年3月,芭比这个文化偶像已经63岁。在半个多世纪里,芭比和芭比粉的象征意味也在发生变化。"],[20,"n","24:"pg28"|direction:"ltr""],[20,"n","24:"BT6n"|direction:"ltr""],[20,"芭比粉的流行就像绕了一圈又回去的芭比商标,仿佛轮回,好在这种颜色和节食、柔美、幼稚、消费等等的关联已经不像千禧年以前那般死板,社交平台也给了消费者一些通道,去重新定义建构粉色于个人风格的意义。"],[20,"n","24:"bY7O"|direction:"ltr""],[20,"n","24:"rHk1"|direction:"ltr""],[20,"毕竟现在粉色已经成为“猛男专属色”,涂芭比粉口红的不一定是直面死亡色号的勇士,还有可能是站在时尚桥头的美妆博主。"]]" data-copy-origin="https://shimo.im"> 联系在一起,芭比的形象则在另一点上被人诟病。","31:3"],[20,"n","24:"U6Wm"|direction:"ltr""],[20,"n","24:"QxeG"|direction:"ltr""],[20,{"gallery":"https://uploader.shimo.im/f/vVbVwX9GC1qugOdb.jpg!thumbnail"},"29:0|30:0|3:"600"|4:"auto"|crop:""|frame:"none"|ori-height:"401"|ori-width:"600""],[20,"n","24:"Ozgf"|direction:"ltr""],[20,"《律政俏佳人》"],[20,"n","24:"vE4k"|direction:"ltr""]]" data-copy-origin="https://shimo.im"> 联系在一起,芭比的形象则在另一点上被人诟病。","31:3"],[20,"n","24:"U6Wm"|direction:"ltr""],[20,"n","24:"QxeG"|direction:"ltr""],[20,{"gallery":"https://uploader.shimo.im/f/vVbVwX9GC1qugOdb.jpg!thumbnail"},"29:0|30:0|3:"600"|4:"auto"|crop:""|frame:"none"|ori-height:"401"|ori-width:"600""],[20,"n","24:"Ozgf"|direction:"ltr""],[20,"《律政俏佳人》"],[20,"n","24:"vE4k"|direction:"ltr""]]" data-copy-origin="https://shimo.im"> 联系在一起,芭比的形象则在另一点上被人诟病。","31:3"],[20,"n","24:"U6Wm"|direction:"ltr""],[20,"n","24:"QxeG"|direction:"ltr""],[20,{"gallery":"https://uploader.shimo.im/f/vVbVwX9GC1qugOdb.jpg!thumbnail"},"29:0|30:0|3:"600"|4:"auto"|crop:""|frame:"none"|ori-height:"401"|ori-width:"600""],[20,"n","24:"Ozgf"|direction:"ltr""],[20,"《律政俏佳人》"],[20,"n","24:"vE4k"|direction:"ltr""]]" data-copy-origin="https://shimo.im"> 联系在一起,芭比的形象则在另一点上被人诟病。","31:3"],[20,"n","24:"U6Wm"|direction:"ltr""],[20,"n","24:"QxeG"|direction:"ltr""],[20,{"gallery":"https://uploader.shimo.im/f/vVbVwX9GC1qugOdb.jpg!thumbnail"},"29:0|30:0|3:"600"|4:"auto"|crop:""|frame:"none"|ori-height:"401"|ori-width:"600""],[20,"n","24:"Ozgf"|direction:"ltr""],[20,"《律政俏佳人》"],[20,"n","24:"vE4k"|direction:"ltr""]]" data-copy-origin="https://shimo.im"> Giorgio Armani Privé

联系在一起,芭比的形象则在另一点上被人诟病。","31:3"],[20,"n","24:"U6Wm"|direction:"ltr""],[20,"n","24:"QxeG"|direction:"ltr""],[20,{"gallery":"https://uploader.shimo.im/f/vVbVwX9GC1qugOdb.jpg!thumbnail"},"29:0|30:0|3:"600"|4:"auto"|crop:""|frame:"none"|ori-height:"401"|ori-width:"600""],[20,"n","24:"Ozgf"|direction:"ltr""],[20,"《律政俏佳人》"],[20,"n","24:"vE4k"|direction:"ltr""]]" data-copy-origin="https://shimo.im">

联系在一起,芭比的形象则在另一点上被人诟病。","31:3"],[20,"n","24:"U6Wm"|direction:"ltr""],[20,"n","24:"QxeG"|direction:"ltr""],[20,{"gallery":"https://uploader.shimo.im/f/vVbVwX9GC1qugOdb.jpg!thumbnail"},"29:0|30:0|3:"600"|4:"auto"|crop:""|frame:"none"|ori-height:"401"|ori-width:"600""],[20,"n","24:"Ozgf"|direction:"ltr""],[20,"《律政俏佳人》"],[20,"n","24:"vE4k"|direction:"ltr""]]" data-copy-origin="https://shimo.im"> 社交平台也在改写芭比和芭比粉的“人设”。芭比拽姐语录表情包告诉你:“穿衣越粉,骂人越狠”。

联系在一起,芭比的形象则在另一点上被人诟病。","31:3"],[20,"n","24:"U6Wm"|direction:"ltr""],[20,"n","24:"QxeG"|direction:"ltr""],[20,{"gallery":"https://uploader.shimo.im/f/vVbVwX9GC1qugOdb.jpg!thumbnail"},"29:0|30:0|3:"600"|4:"auto"|crop:""|frame:"none"|ori-height:"401"|ori-width:"600""],[20,"n","24:"Ozgf"|direction:"ltr""],[20,"《律政俏佳人》"],[20,"n","24:"vE4k"|direction:"ltr""]]" data-copy-origin="https://shimo.im">

联系在一起,芭比的形象则在另一点上被人诟病。","31:3"],[20,"n","24:"U6Wm"|direction:"ltr""],[20,"n","24:"QxeG"|direction:"ltr""],[20,{"gallery":"https://uploader.shimo.im/f/vVbVwX9GC1qugOdb.jpg!thumbnail"},"29:0|30:0|3:"600"|4:"auto"|crop:""|frame:"none"|ori-height:"401"|ori-width:"600""],[20,"n","24:"Ozgf"|direction:"ltr""],[20,"《律政俏佳人》"],[20,"n","24:"vE4k"|direction:"ltr""]]" data-copy-origin="https://shimo.im">

联系在一起,芭比的形象则在另一点上被人诟病。","31:3"],[20,"n","24:"U6Wm"|direction:"ltr""],[20,"n","24:"QxeG"|direction:"ltr""],[20,{"gallery":"https://uploader.shimo.im/f/vVbVwX9GC1qugOdb.jpg!thumbnail"},"29:0|30:0|3:"600"|4:"auto"|crop:""|frame:"none"|ori-height:"401"|ori-width:"600""],[20,"n","24:"Ozgf"|direction:"ltr""],[20,"《律政俏佳人》"],[20,"n","24:"vE4k"|direction:"ltr""]]" data-copy-origin="https://shimo.im"> Nylon认为,芭比和芭比粉的流行,应该放置于2000年代“ 超女性化潮流 ”(包括闪光唇彩、粉色、超长指甲、迷你裙等)的复兴中看待。如果粉红色不与节食、过度消费等令人不愉快的东西捆绑销售,那喜欢粉色也可以很酷,任何人都可以喜欢它。

联系在一起,芭比的形象则在另一点上被人诟病。","31:3"],[20,"n","24:"U6Wm"|direction:"ltr""],[20,"n","24:"QxeG"|direction:"ltr""],[20,{"gallery":"https://uploader.shimo.im/f/vVbVwX9GC1qugOdb.jpg!thumbnail"},"29:0|30:0|3:"600"|4:"auto"|crop:""|frame:"none"|ori-height:"401"|ori-width:"600""],[20,"n","24:"Ozgf"|direction:"ltr""],[20,"《律政俏佳人》"],[20,"n","24:"vE4k"|direction:"ltr""]]" data-copy-origin="https://shimo.im">

联系在一起,芭比的形象则在另一点上被人诟病。","31:3"],[20,"n","24:"U6Wm"|direction:"ltr""],[20,"n","24:"QxeG"|direction:"ltr""],[20,{"gallery":"https://uploader.shimo.im/f/vVbVwX9GC1qugOdb.jpg!thumbnail"},"29:0|30:0|3:"600"|4:"auto"|crop:""|frame:"none"|ori-height:"401"|ori-width:"600""],[20,"n","24:"Ozgf"|direction:"ltr""],[20,"《律政俏佳人》"],[20,"n","24:"vE4k"|direction:"ltr""]]" data-copy-origin="https://shimo.im"> “男人在成年后可以也继续喜欢星球大战、漫画书、电子游戏嘛。”

联系在一起,芭比的形象则在另一点上被人诟病。","31:3"],[20,"n","24:"U6Wm"|direction:"ltr""],[20,"n","24:"QxeG"|direction:"ltr""],[20,{"gallery":"https://uploader.shimo.im/f/vVbVwX9GC1qugOdb.jpg!thumbnail"},"29:0|30:0|3:"600"|4:"auto"|crop:""|frame:"none"|ori-height:"401"|ori-width:"600""],[20,"n","24:"Ozgf"|direction:"ltr""],[20,"《律政俏佳人》"],[20,"n","24:"vE4k"|direction:"ltr""]]" data-copy-origin="https://shimo.im">

联系在一起,芭比的形象则在另一点上被人诟病。","31:3"],[20,"n","24:"U6Wm"|direction:"ltr""],[20,"n","24:"QxeG"|direction:"ltr""],[20,{"gallery":"https://uploader.shimo.im/f/vVbVwX9GC1qugOdb.jpg!thumbnail"},"29:0|30:0|3:"600"|4:"auto"|crop:""|frame:"none"|ori-height:"401"|ori-width:"600""],[20,"n","24:"Ozgf"|direction:"ltr""],[20,"《律政俏佳人》"],[20,"n","24:"vE4k"|direction:"ltr""]]" data-copy-origin="https://shimo.im"> 现在涂着一嘴、穿满一身芭比粉大概率会被认为是“有个性”。

联系在一起,芭比的形象则在另一点上被人诟病。","31:3"],[20,"n","24:"U6Wm"|direction:"ltr""],[20,"n","24:"QxeG"|direction:"ltr""],[20,{"gallery":"https://uploader.shimo.im/f/vVbVwX9GC1qugOdb.jpg!thumbnail"},"29:0|30:0|3:"600"|4:"auto"|crop:""|frame:"none"|ori-height:"401"|ori-width:"600""],[20,"n","24:"Ozgf"|direction:"ltr""],[20,"《律政俏佳人》"],[20,"n","24:"vE4k"|direction:"ltr""]]" data-copy-origin="https://shimo.im">

联系在一起,芭比的形象则在另一点上被人诟病。","31:3"],[20,"n","24:"U6Wm"|direction:"ltr""],[20,"n","24:"QxeG"|direction:"ltr""],[20,{"gallery":"https://uploader.shimo.im/f/vVbVwX9GC1qugOdb.jpg!thumbnail"},"29:0|30:0|3:"600"|4:"auto"|crop:""|frame:"none"|ori-height:"401"|ori-width:"600""],[20,"n","24:"Ozgf"|direction:"ltr""],[20,"《律政俏佳人》"],[20,"n","24:"vE4k"|direction:"ltr""]]" data-copy-origin="https://shimo.im"> 不过,在同样流行粉色的室内设计世界,这种颜色个不个性就不重要了,它的“梦幻”、“温馨”老印象反而被保留下来。家具设计师 Sophie Collé 和 Hannah Dahl采用粉色和其他糖果配色建造心中的“芭比梦幻屋”,他们认为,这样的装潢让人“安全和快乐”。

联系在一起,芭比的形象则在另一点上被人诟病。","31:3"],[20,"n","24:"U6Wm"|direction:"ltr""],[20,"n","24:"QxeG"|direction:"ltr""],[20,{"gallery":"https://uploader.shimo.im/f/vVbVwX9GC1qugOdb.jpg!thumbnail"},"29:0|30:0|3:"600"|4:"auto"|crop:""|frame:"none"|ori-height:"401"|ori-width:"600""],[20,"n","24:"Ozgf"|direction:"ltr""],[20,"《律政俏佳人》"],[20,"n","24:"vE4k"|direction:"ltr""]]" data-copy-origin="https://shimo.im">

联系在一起,芭比的形象则在另一点上被人诟病。","31:3"],[20,"n","24:"U6Wm"|direction:"ltr""],[20,"n","24:"QxeG"|direction:"ltr""],[20,{"gallery":"https://uploader.shimo.im/f/vVbVwX9GC1qugOdb.jpg!thumbnail"},"29:0|30:0|3:"600"|4:"auto"|crop:""|frame:"none"|ori-height:"401"|ori-width:"600""],[20,"n","24:"Ozgf"|direction:"ltr""],[20,"《律政俏佳人》"],[20,"n","24:"vE4k"|direction:"ltr""]]" data-copy-origin="https://shimo.im"> 今年3月,芭比这个文化偶像已经63岁。在半个多世纪里,芭比和芭比粉的象征意味也在发生变化。

联系在一起,芭比的形象则在另一点上被人诟病。","31:3"],[20,"n","24:"U6Wm"|direction:"ltr""],[20,"n","24:"QxeG"|direction:"ltr""],[20,{"gallery":"https://uploader.shimo.im/f/vVbVwX9GC1qugOdb.jpg!thumbnail"},"29:0|30:0|3:"600"|4:"auto"|crop:""|frame:"none"|ori-height:"401"|ori-width:"600""],[20,"n","24:"Ozgf"|direction:"ltr""],[20,"《律政俏佳人》"],[20,"n","24:"vE4k"|direction:"ltr""]]" data-copy-origin="https://shimo.im">

联系在一起,芭比的形象则在另一点上被人诟病。","31:3"],[20,"n","24:"U6Wm"|direction:"ltr""],[20,"n","24:"QxeG"|direction:"ltr""],[20,{"gallery":"https://uploader.shimo.im/f/vVbVwX9GC1qugOdb.jpg!thumbnail"},"29:0|30:0|3:"600"|4:"auto"|crop:""|frame:"none"|ori-height:"401"|ori-width:"600""],[20,"n","24:"Ozgf"|direction:"ltr""],[20,"《律政俏佳人》"],[20,"n","24:"vE4k"|direction:"ltr""]]" data-copy-origin="https://shimo.im"> 芭比粉的流行就像绕了一圈又回去的芭比商标,仿佛轮回,好在这种颜色和节食、柔美、幼稚、消费等等的关联已经不像千禧年以前那般死板,社交平台也给了消费者一些通道,去重新定义建构粉色于个人风格的意义。

联系在一起,芭比的形象则在另一点上被人诟病。","31:3"],[20,"n","24:"U6Wm"|direction:"ltr""],[20,"n","24:"QxeG"|direction:"ltr""],[20,{"gallery":"https://uploader.shimo.im/f/vVbVwX9GC1qugOdb.jpg!thumbnail"},"29:0|30:0|3:"600"|4:"auto"|crop:""|frame:"none"|ori-height:"401"|ori-width:"600""],[20,"n","24:"Ozgf"|direction:"ltr""],[20,"《律政俏佳人》"],[20,"n","24:"vE4k"|direction:"ltr""]]" data-copy-origin="https://shimo.im">

联系在一起,芭比的形象则在另一点上被人诟病。","31:3"],[20,"n","24:"U6Wm"|direction:"ltr""],[20,"n","24:"QxeG"|direction:"ltr""],[20,{"gallery":"https://uploader.shimo.im/f/vVbVwX9GC1qugOdb.jpg!thumbnail"},"29:0|30:0|3:"600"|4:"auto"|crop:""|frame:"none"|ori-height:"401"|ori-width:"600""],[20,"n","24:"Ozgf"|direction:"ltr""],[20,"《律政俏佳人》"],[20,"n","24:"vE4k"|direction:"ltr""]]" data-copy-origin="https://shimo.im"> 毕竟现在粉色已经成为“猛男专属色”,涂芭比粉口红的不一定是直面死亡色号的勇士,还有可能是站在时尚桥头的美妆博主。

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